Bull Sale Partner Program
Put an xTpro tag on the bulls you sell. You get real-world data on each bull and your buyer gets the data, the tag, and a free year of the 701x herd management app.
The Program
Know How Your
Bulls are Performing.
The 701x Bull Sale Partner Program gives seedstock producers a new way to deliver added value and exceptional customer service to their bull buyers. By equipping bulls with an xTpro smart ear tag, sellers gain access to real-world data on bull activity, health, and performance in the buyer's herd. Buyers receive the data, the tag, and a free year of the 701x herd management app, providing valuable tools to monitor their bull and manage their operation. The program helps build buyer confidence, strengthen customer relationships, and demonstrate a seedstock producer's commitment to supporting customers long after sale day.
How it Works
1
Buy Tags at Partner Price
Seller buys the xTpro tags.
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Tag Transfers at Delivery
The tag goes home with the bull and his new owner.
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1 Year of Shared Bull Data
Mounting activity and step count, plus GPS location if the buyer approves.
2
Tag your Bulls
Ideally before the sale, or any time before delivery.
4
Buyer Account, Ready to Go
An email sets up a free 701x herd management account with the bull and tag already loaded.
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Year 2: Buyer's Choice
$75 per tag keeps the data service plan active. Herd management software stays free.
The Year After the Sale
Sale Day is Just the Beginning!
For the Sellers:
Unique Performance Data: See how bulls perform in the buyer's environment and on their cow herd.
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Year-Round Customer Service: Proactively support buyers with meaningful updates beyond sale day.
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Fewer Warranty Headaches: Use health, location, and mount data to help identify issues early.
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Higher Sale Averages: Use real performance data to demonstrate value and justify higher prices.
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Standout Marketing: Differentiate your operation through your own channels and 701x promotions.
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Prove Your Confidence: Show buyers you stand behind your bulls with technology that backs up your claims.
For the Buyers:
$500+ in Value: Free xTpro tag and herd management software for up to 500 animals.
Bull Mounting Detection: See when your bull is working.
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GPS Tracking: Know where your bull is with out-of-fence alerts.
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Health Alerts: Catch potential issues early.
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Free Year of Herd Management: Calving book, health records and more for up to 500 commercial animals($362.80 value). Works with or without tags.
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Peace of Mind: Know your seller stands behind the bull.
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Easy Setup: Your bull and tag are already in your account.
Partner Packages
701x Does the Heavy Lifting
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Sets up each buyer so they get the most out of their xTpro tag.
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Trains the seller on the system so they can help their own customers too.
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Handles any and all customer service support.
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Lets sellers create an account for every buyer at no extra charge, as easy as possible.
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Works whether or not the seller uses 701x sale day clerking.
EARLY ADOPTERS DON'T FOLLOW THE INDUSTRY. THEY SET THE STANDARD.
JOIN OUR GROWING NETWORK OF 701X BULL SALE PARTNERS.
Current Bull Sale Partners
