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  • How do I create an account?
    Getting started is quick and easy! To create an account, simply visit and fill out all of the required fields. Once the form is completed and submitted, you can log into your account. If you do not see an email from us in your inbox, check your spam or junk folder. If you cannot find an email from us, please email us at or call 1.844.444.7019 so we can further assist you.
  • Do I need tags to use the app? Do I need the app to use the tags?
    The app is a stand-alone product and you do not need to purchase tags to use our app. If you purchase the app, you will have access to all our excellent features such as a digital calving book, lineage records, performance data, association integrations, and much more! If you purchase our smart ear tags, you will need to purchase the app as well to be able to see GPS location on the map, GPS tracking data, footsteps, distance travelled, etc.
  • How do I delete my account?
    See info here:
  • How do I download the 701x Autonomous Rancher App on my device?
    The 701x Autonomous Rancher is available on Apple and Android devices. To download on the AppStore, visit: To download on GooglePlay, visit:
  • Why do I need to enter a payment method when starting my free trial?
    We ask for a payment method to begin your 14-day free trial to ensure that our customers are real people who are interested in trying our software.
  • How many times will I be charged for the app subscription?
    You will be charged for a 1 year subscription immediately following your 14-day free trial, unless you cancel prior to the last day of your free trial. Your subscription will automatically renew annually on the date of your initial payment. At any point in the subscription year, you can update your animal quantity if necessary, and charges will be prorated based on quantity added.
  • How does the 14-day free trial work?
    We offer a free trial for our customers to try out our software features. When you start your trial, you will be asked to input your desired animal amount as well as payment information. You can enter as many as you would like, but once your 14 days are up, you will be charged for the amount you entered. 7 days into your trial we will send you an email notifying you that your trial is ending soon. If you do not choose to cancel or pause your subscription, you will be charged on the 15th day. Additionally, you can modify the quantity of animals at any time during the trial. However, this will end your trial and you will immediately be charged.
  • How long do the batteries last?
    Our xTpro® has an embedded solar panel which charges the battery with sunlight. Estimated lifespan of this tag is 2-3 years. Our xTlite® does not have solar charging capabilities, however, the battery in the tag lasts about 3 years.
  • How does the GPS tracking work?
    The tag searches for a GPS location roughly every 5 minutes and stores those GPS points on the tag itself. Then, the tag will transmit the data to your device once every 24 hours, allowing you to see movement. However, the tag will check in sooner if 1 of 4 alerts is registered (No movement, out of fence, or high speed).
  • How do the tags work in areas with poor cell reception?
    Through testing, we have found that if you are able to send a text message in the area, our tag should be able to transmit the data to your device. However, data collected by the tag will stay on it until it obtains a connection.
  • Can I re-use the tags?
    Our xTpro® tag is reusable. Simply cut the tag off, and apply it to a new animal with new pins. To meet USDA guidelines, our xTlite® has to be tamper proof. With that, the tag is not reusable.
  • How do I purchase tags?
    In order to purchase our tags, you must have a confirmed 701x account. If you already have an account, simply log into the 701x Autonomous Rancher app or visit If you don't have an account, you can sign up by visiting ​ After logging in, navigate to the Marketplace and add your desired amount of tags to your cart. Complete your checkout and the tags will be delivered to your door!
  • How is the retention of the tags?
    As with anything you put on or near cattle, they are, unfortunately, experts at beating it up. Our xTpro™ tags show high rates of retention, thanks to the new 2-pin design. For best retention, apply to animals past weaning age when their ears are more developed. If the tag falls out, you can locate it and reapply. The xTlite™ tags have great retention. The best practice is to place the tag inside the animal's ear shortly after calving. To meet USDA guidelines, our xTlite has to be tamper-proof. With that, the tag is not reusable. Though our tags have good retention, we are continuously innovating and developing ideas to improve.
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