Beef prices are good. Expansion should be happening. Unfortunately, many producers are simply maxed out on what they can get done in a day. The 701X platform is a fence checker, heat checker, health checker, calving notifier, and an office secretary all at the same time. Chip Kemp joined Patrick Wall on this episode of the Iowa Beef Collective to describe the breadth of services offered by an ear tag…and how we’re just getting started!

At the Animal AgTech Innovation Summit, our VP of Business Development, Max Cossette, joined Emma from Double E Ranch Advocacy to explore how our fully integrated ear tag system is giving producers never-before-seen access to herd health, location, and behavior - all from a phone or dashboard.

701x was recently featured in the January/February 2026 issue of Future Farmer Magazine , breaking down how founder Kevin Biffert is applying a manufacturing and automation mindset to one of agriculture's oldest industries. The feature explores how 701x's GPS-enabled smart ear tags and connected software platform turn cattle into real-time data points, giving ranchers visibility into location, health, behavior and breeding activity without requiring constant physical presence

701x was recently featured in an article from Drovers breaking down how the North Dakota-based agricultural technology company is reshaping cattle management through a blend of innovative technology, user-friendly design and exceptional customer service. The piece highlights 701x's three core offerings - registry services, on-ranch herd management software and smart livestock devices - and how together they give ranchers a single, centralized platform to track animal health,